Research Evidence

Evidence that the Flip the Script with EAAA™ Program Works

With funding from the Canadian Institutes of Health Research (CIHR), our program was evaluated in a randomized controlled trial (RCT), the highest standard for examining a new intervention’s effectiveness. The full protocol of our RCT as well as a description of our baseline sample can be found in BMC Women's Health.

Flip the Script with EAAA™ Reduces Sexual Assaults

The results of our RCT were published in the New England Journal of Medicine in 2015. Women who took EAAA experienced a 46% reduction in completed rape and a 63% reduction in attempted rape in the following year compared to women in the control group. Other forms of sexual violence were also significantly reduced. Reductions in sexual assault continue to be evident two years later.

Other Related Benefits to Young Women

Our research published in Psychology of Women Quarterly showed that participation in Flip the Script with EAAA™ program also increases women’s perceptions of their personal risk of acquaintance rape, improves their assessment of risk and self-defence self-efficacy (i.e., confidence that they could defend themselves if needed), while reducing their belief in rape myths, including women blaming attitudes. EAAA also reduced self-blame for women who took the program but were subsequently raped. All benefits lasted for at least two years.

Our program’s impact on these other factors (described above) is, in fact, how the reduction in sexual assault is accomplished. See our 2021 article in Psychology of Women Quarterly for more detail.

Other Findings and Related Publications

An explanation of how the Flip the Script with EAAA™ program is informed by and confronts rape culture is provided in our 2020 chapter in Violence Interrupted: Confronting Sexual Violence on University Campuses. Please contact us for a copy of the chapter if you cannot find the book in your local library.

The benefits (effects) of Flip the Script with EAAA™ for survivors of rape and attempted rape is described in a 2022 special issue of Women and Therapy: Resistance & Recovery in the #MeToo Era.

The resistance strategies used by women who took Flip the Script with EAAA™ are examined in our 2021 article in the Psychology of Women Quarterly.

Evidence of the effectiveness of our Train-the-Trainer model was published in 2022 in Sexuality Research and Social Policy.


The development and evaluation of the EAAA program was made possible with support from the Canadian Institutes of Health Research, Ontario Women’s Health Council, the University of Windsor, and Public Health Agency of Canada.

Canadian Institute of Health Research / Instituts de recherche en santé du CanadaOntario Women's Health CouncilUniversity of Windsor
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